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  • Writer's pictureJClicks Marketing

What Makes For Great Website Design?

What Makes For Great Website Design?

Great website design is a combination of various factors that work together to create a visually appealing, easy-to-use, and effective website. Some of the key elements that make for great website design include:

  1. User experience (UX): A website should be easy to navigate, with a clear and logical layout that guides users through the content. The website should also load quickly and be mobile-responsive, ensuring that it can be accessed on any device.

  2. Visual design: The visual design of a website is critical in creating a first impression on visitors. The color scheme, typography, and imagery should be consistent and reflect the brand's identity, values, and message.

  3. Content: High-quality content that is informative, engaging, and well-organized is crucial in keeping visitors on the website and encouraging them to return. The content should be easy to read and scannable, with clear headings and subheadings.

  4. Calls to action (CTAs): CTAs are important in guiding users towards the intended actions on a website, such as signing up for a newsletter, purchasing a product, or booking a consultation. CTAs should be prominently displayed and visually distinct from other content on the website.

  5. Accessibility: A great website design should be accessible to all users, including those with disabilities. This means ensuring that the website is compatible with assistive technologies such as screen readers and that it adheres to accessibility guidelines such as WCAG 2.0.

  6. Search engine optimization (SEO): A website that is optimized for search engines can improve its visibility and attract more traffic. This includes optimizing the website's content, metadata, and URLs for relevant keywords and ensuring that the website follows best practices for SEO.

Overall, a great website design is one that combines these factors to create a website that is both visually appealing and functional, providing a positive user experience that encourages visitors to engage with the content and take action.

When you are looking to upgrade or create a website for your company, contact JClicks Marketing first!

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